I Remember Mama Digital Assets

Due to the pandemic and visitor restrictions, we unfortunately were unable to invite media to the senior centers for delivery but have instead provided you with easy to use media files for news segments. You can directly download all digital assets (b-roll, interview audio, photos) from our Google Drive at https://drive.google.com/drive/folders/173Q1rmJek2KM-yGFNX5xWb_Z0h2aJmXM?usp=sharing

B-Roll Footage Compilation

Audio Interview

Final Video with Still Images + No Graphics

Short Story Summary

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Volunteers of America Delivers Gift Packages To Elderly Women Who Are Alone This Mother’s Day (Original Press Release)

Rochester, NY — Volunteers of America Upstate New York (VOA) is continuing its 30th annual “I Remember Mama” celebration for low-income senior women who will be spending Mother’s Day alone in isolation. VOA is delivering 150 care packages to local assisted living communities and senior centers for their staff to distribute to elderly mothers residing at their facilities.

For the past 30 years, VOA has been fortunate to touch so many lives and bring happiness to our beloved guests during our usual Mother’s Day breakfast. But due to COVID-19, VOA had to cancel our annual breakfast gathering and instead shifted our focus to keeping senior ladies safe—while still honoring our promise that they will not be forgotten on Mother’s Day.

In order to do this, VOA put together more than 150 care packages that included flowers, corsages, cards and other treats for delivery to senior ladies throughout Monroe County, including senior women who live at VOA’s Cobblestone Place Apartments in Webster.

“Fragile seniors need our support more than ever, especially when they do not have the comfort of family members being able to visit. Care is being taken to keep this high-risk population safe. Our staff is working hard to help seniors access the services they need to stay healthy and safe,” - Lynn Sullivan, President & CEO of Volunteers of America Upstate New York.

This year’s “I Remember Mama” care packages have been made possible by donations from community residents and local businesses.

If you have any questions please contact our Communications & Special Events Manager, Jordynn Barnhart.
Phone: 585-698-0620